Pretty fascinating look at this strange scene, and some mentions of Travis: How Chase Hudson, TikTok heartthrob, became Lil Huddy, snarling pop-punk rocker
At 18, Hudson counts nearly 30 million followers and over 1 billion views on TikTok, where he’s been building an empire since he was 12. In 2019, he co-founded Hype House, the now-infamous mansion in Los Angeles that’s home to a collective of young TikTok personalities, who cohabitate and produce videos together around the clock. Hype House alumni include teen super-influencers who would volley among one another’s TikTok channels, performing lip-syncs and dance challenges and racking up lucrative sponsorship deals.
His big break from the TikTok life came when he was cast in the 2021 film “Downfalls High,” a companion to Machine Gun Kelly’s 2020 chart-topping pop-punk album, “Tickets to My Downfall.” In the same week that “Downfalls High” first dropped, Lil Huddy became Mersel’s first signing — despite the fact that he only had a few scrappy demos to his name.
Hudson is far from the only TikTok star who’s sought to parlay insta-fame into a music career. In 2020, Jxdn penned a deal with Blink-182 drummer Travis Barker’s DTA Records.